Cookie Policy for ASM Performance CarsThis Cookie Policy explains how ASM Performance Cars (“we”, “our”, or “us”) uses cookies and similar tracking technologies on our website https://asmperformancecars.co.uk (the “Website”). By using our Website, you agree to the use of cookies in accordance with this policy. If you do not agree to our use of cookies, please disable them in your browser settings or refrain from using the Website.1. What Are Cookies?Cookies are small text files that are placed on your device (computer, tablet, or smartphone) when you visit a website. Cookies help websites function efficiently and provide information to the site owners to improve user experience. Some cookies are essential for the website to function, while others are used for tracking and analytics.2. Types of Cookies We UseWe use the following types of cookies on our Website:2.1 Essential CookiesThese cookies are necessary for the operation of our Website. Without these cookies, certain parts of the Website would not work, and we would not be able to provide the services or features you have requested. Essential cookies include, for example, cookies that enable you to log into secure areas of our Website, navigate between pages, and make use of e-commerce functionality.Examples of Essential Cookies:Session cookies that keep track of your login and cart status during your visit to the site.Cookies that remember your cookie preferences.2.2 Performance CookiesPerformance cookies collect information about how visitors use our Website, such as which pages are most frequently visited and any error messages received. These cookies do not collect personally identifiable information. The data collected is aggregated and anonymous, helping us improve the performance of our Website and enhance user experience.Examples of Performance Cookies:Google Analytics cookies that track visits to different pages on our Website.2.3 Functionality CookiesFunctionality cookies allow the Website to remember your choices (such as your username, language, or the region you are in) and provide enhanced, more personalized features. These cookies can also be used to remember changes you have made to text size, fonts, and other parts of web pages that you can customize.Examples of Functionality Cookies:Cookies that remember your language preference or other settings.2.4 Targeting/Advertising CookiesThese cookies are used to deliver relevant advertisements to you based on your interests. They may also limit the number of times you see a particular ad and measure the effectiveness of advertising campaigns. Targeting cookies are usually placed by third-party advertising networks with the Website operator’s permission. These cookies remember that you have visited the Website, and this information is shared with other organizations, such as advertisers.Examples of Targeting Cookies:Cookies placed by third-party advertising networks like Google Ads or Facebook to show you relevant advertisements on our Website or other websites.2.5 Third-Party CookiesIn some cases, we use third-party services and tools to enhance the functionality of our Website, such as social media sharing features, embedded content (e.g., YouTube videos), and analytics. These third parties may place cookies on your device that are not under our control.Examples of Third-Party Cookies:Social media cookies set by platforms like Facebook or Twitter that allow you to share content from our Website.Embedded video services like YouTube or Vimeo may use cookies to track video views.3. How We Use CookiesWe use cookies to:Ensure the Website functions properly.Improve your experience by remembering your preferences and personalizing the content.Analyze how visitors interact with the Website and gather insights on user behavior.Show relevant advertisements and measure the performance of our marketing campaigns.4. Managing and Disabling CookiesYou have the right to choose whether or not to accept cookies. You can manage your cookie preferences in the following ways:4.1 Browser SettingsMost browsers allow you to manage cookies through their settings preferences. You can set your browser to block or delete cookies, or to notify you when a cookie is placed on your device. If you choose to block all cookies, parts of our Website may not function properly.Google Chrome: Go to Settings > Privacy and Security > Cookies and other site data.Firefox: Go to Options > Privacy & Security > Cookies and Site Data.Microsoft Edge: Go to Settings > Privacy, Search, and Services > Cookies and Site Permissions.Safari: Go to Preferences > Privacy > Block all cookies.4.2 Third-Party Opt-Out ToolsYou can opt out of certain third-party cookies used for targeting or advertising by visiting:Google Ads Settings: https://adssettings.google.comFacebook Ad Preferences: https://www.facebook.com/ads/preferencesNetwork Advertising Initiative: http://optout.networkadvertising.org5. Consent to Use CookiesBy using our Website, you consent to the placement of cookies on your device. You may withdraw your consent at any time by adjusting your browser settings or managing your cookie preferences via the options mentioned above.6. Updates to This Cookie PolicyWe may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. Please revisit this policy regularly to stay informed about our use of cookies.7. Contact UsIf you have any questions about our use of cookies or this Cookie Policy, please contact us:ASM Performance CarsUnit 2, 74 Cooperative Street, Stafford, ST16 3DAEmail: info@asmperformancecars.co.uk