About ASM Performance Cars
We're passionate about performance vehicles and dedicated to finding the perfect car for every enthusiast.
Our Passion for Performance
Founded in 2015, ASM Performance Cars has grown from a small specialist dealership to one of the UK's premier destinations for performance, modified, and luxury vehicles. Our journey began with a simple mission: to provide car enthusiasts with exceptional vehicles that deliver both performance and style.
Today, we continue that mission with an expanded team of dedicated professionals who share the same passion for automotive excellence. Every vehicle in our collection is personally selected and inspected to ensure it meets our exacting standards.
Our Journey
From humble beginnings to becoming a trusted name in performance vehicles
ASM Performance Cars began with two friends who shared a passion for modified vehicles and a vision to create a different kind of dealership experience. What started as a small showroom with just five vehicles has grown into a comprehensive automotive destination with a reputation for quality and expertise.
The Beginning
ASM Performance Cars was founded in Stafford with a small team of just three people and a collection of five premium vehicles.
Expansion
We moved to a larger showroom and expanded our team to accommodate our growing inventory and customer base.
Service Department
We established our dedicated service department to provide specialist maintenance for performance and modified vehicles.
Online Presence
We launched our comprehensive online platform, making it easier for customers to browse our inventory and access our services.
Industry Recognition
ASM Performance Cars was recognized as one of the top specialist dealerships in the Midlands.
Our Core Values
The principles that guide everything we do
Passion
We're genuinely passionate about performance vehicles. This isn't just a business for us – it's a way of life.
Expertise
Our team comprises automotive specialists with deep knowledge and experience in the performance and luxury vehicle market.
Integrity
We operate with complete transparency and honesty in every aspect of our business.
Quality
We maintain the highest standards for every vehicle in our collection, ensuring exceptional performance and reliability.
Customer-Focused
Our customers are at the heart of everything we do. We're dedicated to providing an exceptional experience from start to finish.
What Our Customers Say
Hear from the enthusiasts who've experienced the ASM Performance Cars difference
"The team at ASM Performance Cars made finding my dream car an absolute pleasure. Their knowledge and passion for performance vehicles are unmatched."
David Thompson
BMW M3 Owner
"From the initial enquiry to driving away in my modified Audi RS6, the experience was exceptional. The attention to detail and customer service are fantastic."
Rebecca Clarke
Audi Enthusiast
"Having purchased three vehicles from ASM Performance Cars, I wouldn't go anywhere else. Their expertise and the quality of their vehicles are consistently excellent."
James Wilson
Repeat Customer
Ready to Experience ASM Performance Cars?
Whether you're looking to purchase a performance vehicle or simply want to learn more about what we offer, we're here to help. Get in touch with our team today.